Intro
Storylane has a lean revenue team with SDRs and AEs that engage with prospects and customers across mediums digitally. Their revenue stack is built on top of HubSpot.
Challenge 1:
Limited visibility into pipeline movement
Limited visibility into pipeline movement as data is not logged into CRM in real-time. Sales reps set aside 30 mins every evening to log data.
Solution:
Sales reps use Playbook templates inside Meeting Co-pilot on Zoom and Google Meet.
Sales reps use Playbook templates inside Meeting Co-pilot on Zoom and Google Meet. The templates are pre-defined with HubSpot notes, fields, and questions to ask customers. The sales-critical information is logged into HubSpot in real-time during the calls and immediately after.
Impact:
Reduced revenue leakage with better Sales data
After using Luru, Sales reps and leaders gain access to updated pipeline, always.
Challenge 2:
Lower rep productivity
CRM admin work consumed up to 4 hours per Sales rep every week.
Solution:
Updating CRM from work apps
SDRs and AEs update CRM notes and fields from their work apps, LinkedIn or anywhere on the web, saving effort and time.
Impact:
CRM busywork down by 75%
Reps save 30 minutes every day in CRM admin work
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